Hopkins used to be home base for several years, and they have always been super supportive with my Service Design, Design Management and Web Designer Studies. And I have done client work concerning my Web Designer and Service Design Studies, most of which is not public, so I cannot present them on this page.

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But that is more the nitty gritty, and basically my job included marketing solutions, excellent knowledge of different advertising platforms (Adform, DV360, Google Ads, LinkedIn, Meta and Twitter) as well as material production (display ads, banners, videos, animations) and analytics.

I’ve been working in marketing for a 15 years, almost 13 years in the media industry (Sanoma, Alma, Dagmar), so when I started with Hopkins, I was taking on a lot of media agency related work, further enriching the data-driven Hopkins service offering.

The core idea of ​​Hopkins is to bring new customers to its partners and increase sales through search engine optimization, advertising and analytics. My core competency focuses on advertising in its various forms as well as analytics, because why should you do anything online that does not track results?

My job description consisted strongly of media planning, media buying and contract negotiations, as well as advertising production, e.g. for display advertising, and I did lot of advertising and content based on clients ’briefings. My service portfolio also includes advertising design, implementation on various social media channels, as well as tasks related to marketing strategies and content production.

My portfolio shows some of my client work on ads.
 

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